Working with Croydon

The Croydon Project is being shaped and delivered through partnerships.

Our commitment to Croydon

Reviving Croydon town centre means working with the people, organisations and businesses that already make the town what it is.

Major landowner

Invested in the North End Quarter for the long term

Already underway

Allders Parade open and Centrale planning application approved

88% public support

Backing the plans in the last round of consultation

Partnered with the borough

Croydon Council and the Mayor support the project

What this means for Croydon

 A modern, mixed-use town centre – built to last, built for everyone.

3,000 new homes

At the heart of the town centre, built for a wide range of Croydon residents

1,500 new jobs

+10,000 construction job years over the life of the project

Better places framework

URW’s commitment to building for environmental, social and economic progress

£1.2bn gross value added

to the Croydon economy

The experience behind The Croydon Project

The Croydon Project is being delivered by Unibail-Rodamco-Westfield (URW), which operates vibrant destinations in many of the world’s leading cities and urban areas. Across Europe and the US, URW creates and operates places that welcome millions of visitors each year and contribute to the economic, social and environmental vitality of the communities they serve.

Creating sustainable places

Bringing experience from mixed-use destinations that combine homes, workplaces, leisure, culture and public spaces. Designed for the long term, these places support thriving communities and help create vibrant town centres where people can spend time, connect and belong.

Regenerating city centres

Bringing experience from major urban regeneration projects that help unlock investment, create opportunity and deliver lasting benefits for local communities. Working alongside cities and local partners, URW helps create vibrant places where communities can thrive.

Proven experience

The team behind Westfield London and Westfield Stratford City is bringing decades of placemaking and regeneration expertise to Croydon. Drawing on experience from complex, large-scale projects, the ambition is to help create a destination that contributes to the long-term vitality of the town centre and wider community.

Working together

A growing network of partners helping shape and deliver the project

Be part of what’s next

We’re working with partners, brands and investors to shape Croydon’s future.

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